July 2024
Jordan Trevino of The After Hours
Speaking with Holly was very helpful. I appreciated that I didn’t feel rushed to get through any topics and was able to not only explore broad strategies, but I was able to actually gain some [...]
March 2024
ANRGIRL Is a Custom Mentor For You – Striving Artists, Managers, Artist Reps
In 2002 I held the position of VP of A&R at Capitol Records. I was working inside of a corporate major label and had first hand experience of pitching artists to be signed to the [...]
February 2024
Drive needs direction. What else can I do?
The days of the record label "discovery" and signing of an artist who was heard randomly are extremely rare. The discovery comes when a talented artist or group culminates an audience and a demand for [...]
The Approach – Don’t just make moves…move wisely when pitching your music.
How many of you are blindly reaching out to music executives and or label scout personnel on their LinkedIn Profiles, socials or through their emails with a long front loaded email that explains all of [...]
August 2023
A&R Access
Picture the music industry as one giant chess board. The rooks have different levels of access value and the winning player makes moves strategically and wisely with a cosign "expert music industy chess player" directing [...]